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Wednesday, July 24, 2024

Fashion Advertising Example

Fashion Advertising Example: Fashion advertising encourages consumers to continually buy the latest trends and styles, which can promote excess consumption and waste in a disposable “fast fashion” culture. The key is to move beyond unrealistic beauty ideals, avoid excessive sexualization and objectification, and promote diversity, inclusion and a positive body image through more ethical fashion advertising. This is an award wining advertisement series that capture clients attention.

Client: Fossil – Fashion Watches

Award: Graphis

Ad Agency: Fossil Inc.

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